Global Hotel Alliance enters partnership with Regent Seven Seas – Business Traveller
Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, has entered a loyalty partnership with luxury cruise line Regent Seven Seas Cruises.
Following a relaunch of GHA’s loyalty programme in 2021, GHA DISCOVERY members have been able to earn Discovery Dollars (D$1 equal to US$1) on stays at over 800 properties across 100 countries.
Now, GHA loyalty members will be able to earn between D$750 and D$2,500 for every Regent cruise reservation made, and will be able to redeem those benefits at any property within the GHA portfolio.
GHA DISCOVERY members who reserve a Regent cruise will also automatically be fast-tracked to Titanium status, which provides a number of additional benefits such as double room upgrades, special amenities, early check-in, and late che...