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Marketing Tips for Estate Lawyers | Explore Law Firms and Legal Advice

22Nov

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Money

Marketing Tips for Estate Lawyers | Explore Law Firms and Legal Advice

“The biggest challenge is that the entire world is a prospective client if you’re an estate planning lawyer,” says Sally Schmidt, president of Schmidt Marketing Inc. and one of the founders of the Legal Marketing Association.Although nearly everyone needs a will, few have them. According to one 2023 survey of more than 2,400 people, about 66% of American adults don’t have a will. However, the sheer size of the potential client base – i.e., the majority of Americans – may overwhelm wills and trust attorneys, which is why marketing experts’ insights can be crucial in helping wills and trust attorneys thrive.Marketing Starts by Having a Business Development Plan Begin each year by making a business development plan, then create a marketing plan customized to meet the new business development...

The Best Online Will Making Programs | Aging

Rather than walking into an attorney's office and paying a high hourly rate, you can opt for a range of online will options to help create a will from the comfort of your home at a reasonable price. These will makers aid with documents ranging from basic wills to intricate estate plans. Finding the right will making software for your family situation can streamline the process and allow you to have everything in order for your heirs.Nolo’s Quicken WillMaker & TrustIf you want nearly everything for a customized estate plan in one place, Quicken provides software to create a will, power of attorney, health care directive, living trust and other estate-related documents. A questionnaire guides you through the process of deciding which documents you need. Nolo's WillMaker starter bundle i...

Can You Use AI to Write Your Will? | Explore Law Firms and Legal Advice

“Can AI draft a will? Absolutely. But the better question is: Should you use it?” says Vanessa L. Kanaga, an estate attorney and CEO of InterActive Legal, a company providing estate law software to law firms. “At this stage of AI, I would not recommend to anyone to rely on AI for their will.”Kanaga qualifies her comment, saying that, for very simple cases, an AI-generated will might be better than nothing – as long as it's valid.Your AI-Created Will Might Not Be EnforceableMany homeowners take on do-it-yourself projects, but at a certain point, they know when to call in a professional. “It’s the same thing with drafting a will,” Kanaga says. “It looks straightforward, but you don’t necessarily know all the pitfalls that could lead to the will being invalid or challenged or not doing what ...