How Celebrities Avoid Getting Canceled
What PR Agents And Branding Experts Have To Say About Cancel CultureThe days of the disempowered staying quiet are over, but historical biases and confusing rhetoric have changed how we hold wrongdoers accountable.By Shivani Dubey | Published Nov. 9, 2023This story is a part of our weeklong series on cancel culture.Read the other stories here.At one point, the word “Scientology” followed megastar Tom Cruise like a shadow. No matter where he went or what he did, people would mention his connections to the controversial Church of Scientology. Years later, his links to the church seemingly haven’t tarnished his image, and they rarely get mentioned on big stages (except that one time at the Golden Globes). Instead, Cruise has slowly but surely re-branded into the wild stunt guy who wants to s...