The Secret Deal That Put a Real Rifle Into ‘Call of Duty’
A top U.S. gun maker signed a previously undisclosed deal to put one of its rifles in the popular videogame franchise Call of Duty as part of a marketing plan to reach young customers, according to internal emails and company records.Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8