Friday, November 22

Tag: Advertising/Marketing/Public Relations

Big Tech Braces for Wave of Antitrust Rulings in 2024 
1Jan By adminNo Comments
Technology

Big Tech Braces for Wave of Antitrust Rulings in 2024 

U.S. antitrust cases against tech giants Google and Meta Platforms are expected to come to a head in 2024, likely producing long-awaited rulings that could shape the legacies of top Biden administration regulators.Silicon Valley and its critics have seen their patience tested on some of these cases. A U.S. antitrust case brought against Alphabet’s Google unit in 2020 went to trial in 2023 and now heads to closing arguments in May.Copyright ©2024 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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Haley Endorsement Marks Presidential Return of Koch Donor Network
27Dec By adminNo Comments
World

Haley Endorsement Marks Presidential Return of Koch Donor Network

The billionaire Koch family and its network of like-minded donors are tiptoeing back into presidential politics, putting money behind their opposition to former President Donald Trump and backing an alternative candidate in the 2024 Republican primary, Nikki Haley.So far, it hasn’t committed a lot of money to its play, which is seen by some as a long-shot bid to reassert influence in a party dominated by Trump and as a way to appease donors who want to be more politically active.  Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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New Yelp Has Earned Its Extra Stars
22Dec By adminNo Comments
Money

New Yelp Has Earned Its Extra Stars

Buying growth is rarely a cheap concept, especially for small tech companies that lack the pocketbooks of their much larger peers. Yelp knows this well. Founded 19 years ago as a pioneer in the field of online reviews for local businesses, Yelp has established an Internet advertising business now generating more than $1.2 billion a year in revenue. That is a 10-fold increase from when the company went public in 2012—and about what Google generates in ad revenue every two days. Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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Vivendi to Explore Split Into Three Businesses
13Dec By adminNo Comments
World

Vivendi to Explore Split Into Three Businesses

Vivendi will examine a possible split into three businesses around Canal+, Havas and an investment company.The French digital entertainment and communications company said its management board had proposed a study of the feasibility of a split into publicly-traded entities.Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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Facebook and Instagram Steer Predators to Children, New Mexico Attorney General Alleges in Lawsuit
11Dec By adminNo Comments
Technology

Facebook and Instagram Steer Predators to Children, New Mexico Attorney General Alleges in Lawsuit

Updated Dec. 6, 2023 12:51 pm ETFacebook and Instagram recommend sexual content to underage users and promote minors’ accounts to apparent child predators, the state of New Mexico alleges in a lawsuit against parent company Meta Platforms and its CEO.The civil lawsuit, filed Tuesday in New Mexico state court, alleges that “Meta has allowed Facebook and Instagram to become a marketplace for predators in search of children upon whom to prey.” It also claims that Meta has failed to implement protections against usage by children below the age of 13 and has targeted the age-related vulnerabilities of children in the interest of increasing its advertising revenue. The suit says Chief Executive Mark Zuckerberg is personally responsible for product decisions that aggravated risks to children on ...
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Vice Media CMO Steps Down to Lead Public Affairs and Marketing Firm
11Dec By adminNo Comments
World

Vice Media CMO Steps Down to Lead Public Affairs and Marketing Firm

Updated Dec. 11, 2023 10:39 am ETVice Media Group Chief Marketing Officer Nadja Bellan-White will leave the company in mid-December to accept a role as chief executive of SS+K, a marketing and public affairs firm based in New York.Bellan-White will be the first person to hold the CEO title at SS+K, whose clients have included social-media company Meta Platforms, the Democratic National Committee and President Biden’s inaugural committee, according to the agency. She will report to co-founders and partners Lenny Stern and Rob Shepardson, with all senior managers reporting to Bellan-White.Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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Meta Starts Fully Encrypting Messages on Facebook and Messenger App
9Dec By adminNo Comments
Technology

Meta Starts Fully Encrypting Messages on Facebook and Messenger App

Updated Dec. 6, 2023 10:42 pm ETMeta Platforms said it has started fully encrypting messages on Facebook by default, moving ahead with a privacy measure that government officials and others have warned could hide illegal activity by child predators and other criminals.The social-media giant starting this week is automatically shifting Facebook users to so-called end-to-end encryption for their messages on that platform and its connected Messenger app, it said in a blog post Wednesday.Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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X Is Working to Lure Smaller Advertisers as Elon Musk Keeps Alienating Big Brands
8Dec By adminNo Comments
Technology

X Is Working to Lure Smaller Advertisers as Elon Musk Keeps Alienating Big Brands

X wants Facebook’s secret weapon: small businesses.The social-media site formerly known as Twitter largely relies on advertising revenue from the world’s largest brands. But since owner Elon Musk alienated some of the biggest spenders, finding a new customer base has become critical.Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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McKinsey Shrinks New Partner Class by Roughly 35%
7Dec By adminNo Comments
World

McKinsey Shrinks New Partner Class by Roughly 35%

Updated Dec. 6, 2023 6:51 pm ETIt got a lot harder to make it to the top of McKinsey & Co.The closely held firm named its new class of partners, and the group is roughly a third smaller than last year, according to people familiar with the matter, in the latest sign that economic conditions have dented demand for high-price consultants.Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
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